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Star Wars: Scum and Villainy

Case Files on the Galaxy's Most Notorious

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Pub Date Oct 23 2018 | Archive Date Jan 16 2019


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Description

Crime in the galaxy is a constant—whether it’s seedy deals made on the lower levels of Coruscant or organized crime syndicates in the outer rim—but how galactic law enforcement has defined those crimes has shifted with each change of power.
 
Star Wars: Scum and Villainyprofiles the misdeeds of infamous smugglers, pirates, gamblers, bounty hunters, and thieves throughout galactic history. Page through the case files of three generations of galactic law-enforcers and explore their case reports, surveillance images, warrants, artifacts, and much more in this lavishly illustrated and in-world narrated book that is showcased in a slipcase.
 
Introducing all-new details and characters, this collection sheds new light on the galaxy’s most notorious.
 
Crime in the galaxy is a constant—whether it’s seedy deals made on the lower levels of Coruscant or organized crime syndicates in the outer rim—but how galactic law enforcement has defined those...

Marketing Plan

Key Selling Points: Star Wars: Scum and Villainy includes new details about some of the fan’s most beloved characters, as well as new characters.

Pablo Hidalgo is a well-known Star Wars expert and member of the Lucasfilm Story Group.  Has over 67,000 followers at Twitter, 2,100+ followers at Facebook

This fully-illustrated book explores the galaxy’s underworld like never before—from the point of view of three generations of galactic law enforcement.  

Key Campaign Activity  

Publicity - Long lead print and holiday roundup outreach; Star Wars, pop culture, sci-fi and entertainment blogs, websites, podcasts

Social media outreach to include Star Wars fan groups, Facebook groups

 Consumer:

Quarto Knows social media

Quarto Knows B2C email campaigns

Social media outreach to Star Wars fan groups  

Publicity/Media:

Goal: Print, online and holiday roundup outreach: gift guide listing, reviews, features, or mentions.

Primary general interest & entertainment focus outlets: TV Guide Magazine, Entertainment Weekly, USA Today, People, US, Parade, Time, Esquire, GQ, National Examiner, People, Playboy, Maxim, Huffington Post, Pop Sugar, New Yorker, Rolling Stone, Yahoo, Inside TV, Salon, Hollywood Reporter, CraveOnline

Tech/Geek/Sci-Fi media: Gizmodo, Boing Boing, SFFWorld.com, He Geek/She Geek, Asminov’s Science Fiction, Sci-Fi Overdrive, Geeks of Doom, Analog Science Fiction and Fact, TOR.com, SciFi Mania, Wired, All Geek to Me, SciFi4Me.com, SciFiPulse, SciFiChick.com, Monsters and Critics, Indiewire, The 404 Podcast, Nerdist News,

Primary print magazines/outlets – tech & science media; Popular Science, Discover, Scientific American, PC World, Air & Space/Smithsonian

Top dailies and alternative major-market weeklies: USA Today, Miami Herald, NY Times, NY Post, Chicago Tribune, LA Times, Detroit Free-Press, Houston Chronicle, Detroit News, Boston Globe, Hartford Courant, Newsday, The Guardian, LA Weekly, Sacramento Bee, Toronto Star, Globe & Mail, Montreal Gazette, regional NY newspapers, Wall Street Journal, Minneapolis Star-Tribune

Podcasts such as: forcecast, 501st podcast, dark empire radio, etc.

Trade Review: Library Journal, Publisher's Weekly, Booklist, Bookish, Shelf Awareness, Kirkus, BookTrib  

Key Selling Points: Star Wars: Scum and Villainy includes new details about some of the fan’s most beloved characters, as well as new characters.

Pablo Hidalgo is a well-known Star Wars expert and...


Available Editions

EDITION Other Format
ISBN 9780760362051
PRICE $40.00 (USD)

Average rating from 24 members


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