No Longer Newsworthy

How the Mainstream Media Abandoned the Working Class

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Pub Date 15 May 2019 | Archive Date 15 May 2019

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Description

Until the recent political shift pushed workers back into the media spotlight, the mainstream media had largely ignored this significant part of American society in favor of the moneyed "upscale" consumer for more than four decades. Christopher R. Martin now reveals why and how the media lost sight of the American working class and the effects of it doing so.

The damning indictment of the mainstream media that flows through No Longer Newsworthy is a wakeup call about the critical role of the media in telling news stories about labor unions, workers, and working-class readers. As Martin charts the decline of labor reporting from the late 1960s onwards, he reveals the shift in news coverage as the mainstream media abandoned labor in favor of consumer and business interests. When newspapers, especially, wrote off working-class readers as useless for their business model, the American worker became invisible. In No Longer Newsworthy, Martin covers this shift in focus, the loss of political voice for the working class, and the emergence of a more conservative media in the form of Christian television, talk radio, Fox News, and conservative websites.

Now, with our fractured society and news media, Martin offers the mainstream media recommendations for how to push back against right-wing media and once again embrace the working class as critical to its audience and its democratic function.

Until the recent political shift pushed workers back into the media spotlight, the mainstream media had largely ignored this significant part of American society in favor of the moneyed "upscale"...


Available Editions

EDITION Other Format
ISBN 9781501735257
PRICE $27.95 (USD)
PAGES 288

Average rating from 4 members


Featured Reviews

I was awakened by reading this book, it's not something profound as such because the author focuses on America and the role the media played in the shift of what kind and how they tell stories. What resonated with me is how influential a narrative is and more so if it's told over and over- and while reading this book I could not help but question the shift that's taken place in my country too and more so how technology and the internet has reinforced certain beliefs about the working class and now what we call the middle class.
This book is not something you read in one sitting, but rather one that calls for serious reflection and it makes you question your role as the audience in every story you hear and tell.
Thanks Netgalley for the eARC.

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Christopher Martin provides a thought provoking study of how the news media’s shift in business strategy has, over time, altered the scope of news coverage. By aggressively soliciting subscribers attractive to big advertisers with new features, the media inadvertently sacrificed its’ commitment to balanced, verified coverage for a mass audience.

Martin looks back over the past 60 years to illustrate the effects of this evolution. Using specific examples, Martin shows how this development affected the way the media covers the working class. The cases he cites are well-documented and the points he makes are strong and insightful.

No Longer Newsworthy provides an enlightened view of how unintended consequences of business decisions often undermine the essence of the enterprise.

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