Key Selling Points:

Uniquely illustrated gift book that will appeal to all film buffs. Bite-sized, accessible text that provides an introduction into unusual figures and films in modern cinema. Appeals to a growing readership that believes in celebrating difference, individuality and creative freedom.  

Key Campaign Activity

Pitch film/movies and pop culture media Quarto Knows consumer email campaign Re-pitch and focus on Fall 2019/Holiday gift guides  

Consumer Marketing: Quarto Knows social media push Video trailer Quarto Knows B2C email campaigns Giveaways at select blogs and websites  

Publicity/Media: Short and long lead publicity targets – pop culture, entertainment, general interest outlets: Rolling Stone, Entertainment Weekly, Spin, Revolver, Decibel, US Weekly, Time, Newsweek/Daily Beast, Vanity Fair, Wall Street Journal, Playboy, GQ, Esquire, Vulture, Huffington Post, Los Angeles Times, New Yorker, New York, Gotham, New York Times Weekly, USA Today, People US, Parade, Readers Digest, AARP, Salon, Huffington Post, Slate, airline magazines; Daily Newspapers: Associated Press, USA Today, Arkansas Democrat-Gazette. Atlanta Journal-Constitution, Austin American-Statesman, Bay Area News Group, Boston Globe, Chicago Tribune, Detroit Free-Press, Houston Chronicle, Los Angeles Times, Milwaukee Journal Sentinel, Minneapolis Star Tribune, Pittsburgh Post-Gazette, San Antonio Express-News, St Louis Post-Dispatch

Weekly A&E Newspapers: Village Voice Media Group, Creative Loafing, The Stranger/Seattle, San Diego Reader, Minneapolis City Pages, OC Weekly, Metroland/Albany, NY; Metro Times, Phoenix New Times, Pittsburgh City Paper, LA Weekly, Blogs & Websites: A/V Club, Cinemablend, Salon.com, Flavorwire, Pop & Hiss, Pop Noise, PopWatch, Pop Culture Safari, Daily Beast, Vulture, PopMatters