Campaign Focus:  Explore, create and investigate with Geo Detectives! Get hands-on and understand the amazing natural world, with fun activities and projects to do at home. Use your detective skills to find out all about the nature around you! 

Key Selling Points:  Activities and projects to help readers understand key geography topics.  Fun detective characters guide the reader through the topic of volcanoes and earthquakes / the water cycle  Covers key geography curriculum topics 

Publicity:  Pitch to nature and science outlets  Pitch to American Geosciences Institute for inclusion in online resources during Earth Science Week 

Trade & Consumer:  Social media: tee up for World Water Day (March 2020)  Social media: tee up for Earth Science Week (October 2019)  Giveaway of the pair of books via social media during Earth Science Week (October 2019) 

School Library:  Select mailing to education/librarian contacts  Promote at School & Library shows    Submit for all eligible awards   Activity kit (combo, submit to Earth Science Week classroom activities page)