ABC of Equality
by Chana Ginelle Ewing
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Pub Date Sep 03 2019 | Archive Date Oct 01 2019
Quarto Publishing Group - Frances Lincoln Childrens | Frances Lincoln Children's Books
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Description
All people have the right to be treated fairly, no matter who they are, what they look like, or where they come from. From A to Z, simple explanations accompanied by engaging artwork teach children about the world we live in and how to navigate our way through it.
Each right-hand page includes a brightly decorated letter with the word it stands for and an encouraging slogan. On the left, a colorful illustration and bite-size text sum up the concept. Cheerful people from a range of backgrounds, ethnicities, and abilities lead the way through the alphabet.
- L is for LGBTQIA. Find the words that make you, you.
- N is for No. No means no.
- P is for Privilege. Be aware of your advantages.
- X is for Xenophobia. Ask questions and you’ll see there’s nothing to be afraid of.
Celebrate your Differences, ask more Questions, share your Kindness, and learn to Understand the world.
Marketing Plan
Key Selling Points: A new series of progressive baby books, aimed at politically engaged parents and gift buyers Beautiful, stylish illustrations and design will set these apart from the competition Continues with the ongoing trend for baby books that deal with adult topics in an accessible way
Publicity: Pitch to mommy bloggers Pitch to LGBTQIA+ blogs Pitch to kidlit bookstagrammers Pitch to parenting press Pitch author to political kidlit podcasters like Kidlit Riot Pitch to long-lead publications such as Family Circle, FamilyFun, and Today's Parent. Pitch to SLJ “Read Woke” campaign
Trade & Consumer: Create an equality sell sheet (books that promote gender, race, sexual identity, etc. equality) Get Chana on a panel with other authors at bookstores (Books of Wonder, Books Are Magic, Word, etc.) -- who else would be a good fit? Jemia and Andrea, etc.
School Library: Promote at School & Library shows Submit for all eligible awards Select mailing to education/librarian contacts like Matthew Winner, Betsy Bird, Travis Jonker, etc. Giveaway in Educator newsletter
Available Editions
| EDITION | Other Format |
| ISBN | 9781786037428 |
| PRICE | $15.99 (USD) |
| PAGES | 52 |
Average rating from 57 members
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