Client Magnet
97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue
by Charlotte Ellis Maldari
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Pub Date May 23 2023 | Archive Date Jul 06 2023
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Description
70% of agencies say they don't know where to start with marketing and new business.
This book removes that problem.
Inside this new book from Kaffeen, you'll discover the most effective sales and marketing tactics employed by the most successful agencies, that have the potential to increase your profile with prospects dramatically.
Advance Praise
"I really wish I had met Charlotte 12 months ago as I knew I wanted to get to a smarter approach to my agency marketing but I just couldn't work it out by myself. In just a few weeks she has already elevated our marketing/sales activity by 1000%. She is easy to work with, generous with her knowledge and insights - highly recommended."
Emma Sexton - CEO & Founder, Hands Down
"When starting a new marketing activity, whether you’re a small or large agency, it pays to use the insight of someone who’s been there many times before. That’s what Charlotte offered us at Bulletproof, and why we continue to work together."
Debbie Inman - Head of Comms, Bulletproof
"Charlotte’s years of experience in the field make her a uniquely safe pair of hands when it comes to raising the profile of your agency… I have every reason to believe her skills will set your business on the path to similar success."
Avril Tooley - Managing Director, Butterfly Cannon
"Working with Charlotte has unlocked a confidence about the way we approach new business that has delivered immediate results. Within 2 weeks of setting a campaign into action that Charlotte guided us on, we won our second biggest client in the history of Popp Studio. This opportunity arose directly from the actions we took under Charlotte’s guidance, and represented a return on investment of over 1600% the fees we’d spent on Kaffeen at that point.”
Andrew Slade - MD, Popp Studio
“The work that Charlotte led definitely resulted in the agency punching far above its weight in terms of awareness, recognition and having a point of view (just before absolutely EVERYONE had a point of view!)”
Helen Priestley – Marketing Director, Muller, MoneyCorp, First Direct, News UK, McCain Foods.
Available Editions
| ISBN | 9798395717269 |
| PRICE | $0.99 (USD) |
| PAGES | 64 |
Links
Available on NetGalley
Featured Reviews
Dora Archie O, Reviewer
I don't know anything about agencies , but I've been curious about marketing and this book is very handy and detailed on what to do, how to make connections and keep them-like even how to pen signatures in emails that include details about you and what you do, and it felt more like etiquette when I was reading them all, and I'll probably head over to LinkedIn and try out a tip she shared.
I'd recommend this to anyone interested in agency marketing or simply put making a lasting impression on people you encounter with what you do.
Thanks Netgalley for the eARC.
Phillip C, Reviewer
I was interested in this book as I am always looking for ways that I can connect with more clients for my business. I also planned to use what I learned to better help the clients I have reach their customers. Some of the tips are outside my league or market at this time, but they could prove useful later on. All of them were short and simple to understand. Several would cost nothing but time to implement. Even though the book can be read in less than an hour, it has plenty to consider and draw from. It would be useful for anyone that is business for themselves or is involved with reaching customers as part of their job.
I received a free copy from the publisher through NetGalley in exchange for an honest review.
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