Still Bobbi
A Master Class in Resilience and Reinvention
by Bobbi Brown
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Pub Date Sep 23 2025 | Archive Date Oct 15 2025
Simon Element | S&S/ Marysue Rucci Books
Description
Bobbi Brown has never written her life story…until now.
In Still Bobbi, she reveals how a young girl from suburban Chicago who was bored at school but had a budding entrepreneurial spirit that she inherited from her Papa Sam, grew up to become a makeup artist to the stars and a beauty industry icon who built two juggernaut brands. The development of Bobbi’s revolutionary, yet simple no makeup makeup philosophy was informed early by two powerful, yet diametrically different women in her life: her loving and very glamorous mother who struggled with mental health issues and her equally-loving, but very practical, non-nonsense, Aunt Alice. In Still Bobbi, Bobbi reveals how these two women, along with her own Midwestern work ethic and personal resilience, continue to inform her life and career to this day.
In the early ’90s, when makeup trends were about covering, contouring, and transforming, Bobbi blazed her own path, using makeup that accentuated a woman’s natural beauty. In the process, she revolutionized the makeup industry. At twenty-five, Bobbi moved to New York City to become a makeup artist and she hustled to break into the very gated fashion and beauty industry. Eight years, later, she got a Vogue cover. By age thirty-seven, she sold her namesake brand (and her name) to Estee Lauder for a life-changing sum. She spent the next twenty-two years building her brand into a one billion business until one day, she was called upstairs and unceremoniously told she was no longer in charge of the brand she built. At fifty-nine years old, she had to reinvent herself and begin all over again.
Bobbi’s vision, creativity, and resilience are fully visible in these pages. Through ups and downs, her North Star has remained consistent—embrace who you are, flaws, freckles, and wrinkles included. This is not just Bobbi’s beauty philosophy—it’s how she lives her life. Real is better than fake. Simple is better than complicated. Family comes first. And when real life throws you obstacles, pivot and just figure it out.
After all this time, after all, she’s Still Bobbi.
Advance Praise
"Feeling stuck? You need to read this book. This isn’t another pep talk—it's proof that small steps actually work. Bobbi Brown didn’t wait for the perfect plan to build her beauty empire; she figured it out as she went along. Let her powerful story be your reminder that you don’t need permission and you don’t have to feel ready. You just have to start." —Mel Robbins, bestselling author of The Let Them Theory and host of The Mel Robbins Podcast
"I am so grateful that Bobbi Brown has now created a book that will encourage all in her industry who strive to be creative and independent. This is a personal and national story you will want to read." —Gloria Steinem
"Warning: Bobbi’s story may cause sudden faith in everyday miracles—and an irresistible urge to conquer the world in nude gloss." —Zarna Garg, comedian and best-selling author
"Still Bobbi is a reminder that life doesn’t stop evolving—and neither should we. Bobbi Brown proves that growth doesn’t require reinvention, just the courage to be yourself—loudly, proudly, and unapologetically—at every stage of the journey. This book isn’t about makeup. It’s about showing up real, raw, and ready for what’s next." —Charlamagne Tha God
“What I love about this book—and about Bobbi—is how she reminds us that growth isn’t always about becoming someone new, but about returning to who we’ve always been. Through every season of her life, Bobbi comes back to herself—with trust, clarity, and heart. Her story is an invitation for all of us to do the same.” – Dr. Becky Kennedy, Author of #1 New York Times Bestseller Good Inside
“To have taken on the beauty world not once, but twice, and smashed it both times, is remarkable. There is no one quite like Bobbi. She's one of the smartest, most passionate and utterly alive people I know.” —Sali Hughes, writer, beauty columnist, and author
“A brilliant, raw, unfiltered look at the life and career of a total icon… who has truly redefined what beauty and confidence look like for women of all ages… everywhere. I inhaled this book in one sitting and put it down feeling deeply inspired by Bobbi's story. So grateful to her for inviting us into the highs and lows… realizing you (like Bobbi) can strive, push through and wholeheartedly embrace who you are …right now, flaws and all." —Hannah Waddingham, actress, singer, and television presenter
"As a young person navigating my own path, I’ve always admired female entrepreneurs like Bobbi Brown. But hearing her story in her own words was both inspiring and invigorating. We often hear success stories but not the challenging journey it took to get there—in Still Bobbi, Bobbi shares not only the tools she used to reach success, but also her remarkable story of resilience, grit, and transformation. A must read for any young people out there with dreams of carving their own path." — Eli Rallo, author of Does Anyone Else Feel This Way?
Available Editions
EDITION | Other Format |
ISBN | 9781668082171 |
PRICE | $29.00 (USD) |
PAGES | 304 |
Available on NetGalley
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