Live a Little Better
One Man's Journey of Survival, Sobriety, and Success
by John Beyer
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Pub Date Sep 02 2025 | Archive Date Not set
Meryl Moss Media Group | Worth
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Description
“When you pack up all your personal belongings and move to a new place, you’re not just changing locations. You’re changing yourself.” – John Beyer
John Beyer is the founder and owner of Men on the Move, one of the East Coast's premier moving and self-storage companies. While although John's journey to the top of the moving game has brought him incredible success, the ride up was a bumpy one. From the dark stairwells of LeFrak City, to the Manhattan discos of 1970s, to the dive bars of Long Island and the truck cabs of a man on the move, Beyer's highs and lows have been as extreme as the personality that got him in and out of trouble along the way.
Live a Little Better is the story of a talented kid in an alcoholic household, an alcoholic young adult himself turned entrepreneur, a recovering addict whose life was saved by AA, and the devoted parent of a child with special needs. Above all, it is a story of perseverance, discernment, and transformation.
If you have a child with special needs or have ever struggled with addiction, directly or indirectly, Live a Little Better speaks to you as a peer. Beyer will make you believe in success against the odds, in hope in the face of adversity, in rising above a broken home. You never know what crisis will teach you. No matter your circumstances or mistakes, John Beyer's incredible life is proof that you too have every chance to live a little better.
Marketing Plan
Publicity
Digital Press Kit: write and develop a digital press kit that includes a press release about the book, pitch letters with timely angles regarding trauma, addiction and recovery, challenging beginnings, entrepreneurship and others. A new bio and 10 questions for interviewers.
- Target the following media entites: Publishing Trades, long lead magazines with advance reading copies, short lead magazines, national TV coverage, full media coverage in Long Island and Queens, national and local media coverage in New York City, Queens, and Long Island, print coverage in Top 20 demographic markets, orchestrate a National radio phone campaign, orchestrate a national podcast campaign, online coverage with top publications in the areas of real estate, autism and entrepreneurship, 30-Stop combined Bookstagrammers / Goodreads and blog tour campaign, Amazon review campaign focusing on Memoir, schedule a book event in the Queens Center Mall, create video snippets – we will interview you for clips to use when pitching the press and for your social media, create several TikTok posts for the BookTrib’s TikTok integrating your music and the book.
Marketing
- Target organizations for speaking opportunities with groups such as: NAADAC the Association for Addiction Professionals; Social workers, National Association of Social Workers, Psychologists, Real Estate Associations (Long Island chapters and others), Autism organizations such as Autism Speaks, Autism Research Institute, Autism Society, Entrepreneurship organizations, Long Island Business groups and others.
Social Media
- Editorial calendar will be presented with two weeks of content (videos, graphics carousels and giveaways). We will post (3x per week) and will include your music and book using FB, Instagram, Tik Tok and YouTube.
Available Editions
| EDITION | Hardcover |
| ISBN | 9781637634011 |
| PRICE | $26.00 (USD) |
| PAGES | 272 |
