"Jason Haber has captured the energy, enthusiasm and inventiveness of millennials who have figured out how to contribute to the social good while doing well for themselves. Haber shows us where the heart of innovation lies. He persuasively explains that making a difference is good for business. Haber offers a dose of optimism just when we need it."

--Frank Sesno, Director and Professor of Media and Public Affairs and International Affairs at The George Washington University, former CNN Anchor and Washington Bureau Chief

"A revelatory and vivid analysis on the rise of social entrepreneurship around the world. Jason Haber depicts the new generation of leaders and entrepreneurs that are forging a new ‘paradigm’ based on opportunities that bring together market forces and a drive to make the world a better place."

--Azadeh Tajdar, Social Entrepreneur Specializing in Emerging and Frontier Market Startups

"Based on careful research and his own deep personal experience, Jason Haber tells the intriguing story of the emergence of a new model of doing good in the world, one that combines the business savvy of a startup with the social consciousness of a classic charity. The Business of Good is a must-read for social entrepreneurs looking for ways to create meaningful social change in the 21st century."

--Steven Livingston, Professor of Media and Public Affairs and International Affairs at The George Washington University

"The Business of Good breaks important new ground as the first book that closely examines the why behind the increasing trend of businesses aiming to turn a profit while simultaneously transforming our world for the better. The author takes the reader on a thought-provoking journey using engaging examples with historical context to identify and uncover the roots of this phenomenon, and offers compelling evidence for its continuation and impact. This is a fun and engaging must-read for anyone interested in the evolving corporate landscape."

--Rebecca Shin, Social Sector Marketing Strategy Leader & Generational Expert, generationevolution.com