Rule Makers, Rule Breakers
How Tight and Loose Cultures Wire Our World
by Michele Gelfand
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Pub Date Sep 11 2018 | Archive Date Sep 11 2018
Description
Why are clocks in Germany so accurate while those in Brazil are frequently wrong? Why do New Zealand’s women have the highest number of sexual partners? Why are “Red” and “Blue” States really so divided? Why was the Daimler-Chrysler merger ill-fated from the start? Why is the driver of a Jaguar more likely to run a red light than the driver of a plumber’s van? Why does one spouse prize running a “tight ship” while the other refuses to “sweat the small stuff?”
In search of a common answer, Gelfand has spent two decades conducting research in more than fifty countries. Across all age groups, family variations, social classes, businesses, states and nationalities, she’s identified a primal pattern that can trigger cooperation or conflict. Her fascinating conclusion: behavior is highly influenced by the perception of threat.
With an approach that is consistently riveting, Rule Makers, Rule Breakers thrusts many of the puzzling attitudes and actions we observe into sudden and surprising clarity.
Available Editions
EDITION | Other Format |
ISBN | 9781501152931 |
PRICE | $28.99 (USD) |
PAGES | 304 |
Featured Reviews
In RULE MAKERS, RULE BREAKERS author Michelle Gelfand, an award-winning professor of psychology at the University of Maryland, builds on earlier work to explore ideas of cultural norms. In a 2011 study, she and colleagues investigated the behaviors of some 7,000 people in more than 30 countries. In conjunction with other work, that led to her tightness vs. looseness system for classifying cultures. For example, she argues that tightness is shown in Singapore's strong social norms against littering or jaywalking whereas the United States would generally be much more permissive (looser) with respect to those actions. She also writes accessibly about happiness and the quest to maximize societal well-being through a balance of tight-loose constraints. Another interesting discussion parallels recent headlines and focuses on the dilemma posed by the Internet: "we need to have loose mindsets to adapt to technology, yet we need tighter norms to regulate the destructive, normless, and fear-mongering behavior that it enables."
RULE MAKERS, RULE BREAKERS is divided into three parts (labeled Foundations, Analysis, and Applications); plus, it contains extensive source notes (almost 40% of the text) which will contribute to its usefulness for our psychology, history and/or geography classes.
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