Book Marketing for Authors

A book that I will constantly refer to as an author. It has all the material that I need to market my books. Thank you to netgalley and the publishers for giving me an advance copy of this book.

I read Book Marketing for Authors: Get Read, Get Set, Succeed! (Terri Ann Leidich and Julie Bromley), and as the author of a number of books already I was pleased and surprised to discover some new tactics to try for my next book launch. I took a page of notes and while that means there is more work ahead of me, I think I’ll have a solid plan drawn from their advice. The book has elements that are US-centric and therefore less useful to non-US readers, but there was still plenty that would apply to authors from anywhere, and lots of tips for how to leverage social media and the internet more broadly to earn followers and fans. Practical, up-to-date advice for self-published and traditionally published authors, whether you have only an ebook or print book as well.

BOOK MARKETING FOR AUTHORS gives a nice, thorough overview of how to build a lasting career as an author. From defining your brand to building a network to placing ads, one can find all the pieces that make up how to get a book to its ideal readers and how to get those readers to return for the next book. This book includes both traditional publishing and independent publishing, but I think indie authors would get more use from it. It doesn't delve too much into detail on many topics, but it's a solid, comprehensive place to start that will point you toward various avenues to pursue in greater detail.

I received an eARC from NetGalley for the purposes of this review.

Most marketing books aimed at authors and writers are somewhere along the lines of “I Sold 40 Million Copies And You Can Too!” They feel like infomercials and they have no useful information for the average author.

This book is the opposite of that in every way. I would highly recommend this book to writers and authors, regardless of where they are in their publishing journey, but especially self published authors. The book is written in an approachable way, and includes specific steps that writers and authors can take to strengthen their book marketing. The book doesn’t offer instant success, instead reminding the reader that it’s a marathon. The book covers a wide range of topics, from author websites to launch events to social media. And best of all, the focus is on being creative and on enjoying the process - taking a lot of fear out of it.

I’m pleased that this book was written for authors - the language doesn’t talk down to authors but still meets them where they are in the process. I really enjoyed this read.

An excellent resource for writers. A recommended purchase for nonfiction collections where writing craft books are popular.

I recommend this!

I was curious about this book, as I have a background in marketing, and am a fiction author. It's inspirational, and provides useful tips.

Regardless of whether you're an indie published author or traditionally published author, you are responsible for engaging in promotion of your work. This book provides the philosophy behind your author brand decision making, considering your book as a product and strategies for promoting your books.

Thanks to NetGalley for a copy of this book in exchange for an honest review!

Book Marketing for Authors by Terri Ann Leidich and Julie Bromley is a clear-eyed manual that will help any author, whether they are self-published, with an indy press, or even a major publishing house, to market their books more successfully.

Leidich and Bromley have years of experience helping authors succeed in the marketplace. They have distilled that experience into a blueprint that is concise, but comprehensive. They cover everything from defining your brand to building a website to establishing a social media presence to creating and implementing a marketing plan.

The book is packed with information. What makes it an exceptional resource, is that Leidich and Bromley understand, having published dozens of authors, that every writer is unique and what works for some will not work for others. They make it clear that there isn’t one magical path to success. They encourage authors to develop a plan they are comfortable with.

Book marketing is a business and if you want your book to find a readership you have to come up with an effective marketing program. Book Marketing for Authors is an excellent resource for helping an author achieve that goal.

This book is very well organized with all the stakeholders in making a book successful. It starts with how the authors should take the responsibility of marketing their book. Having the steps that an author can take in the bullet form is very helpful. its like a to-do handy checklist. Follow it to the dot and you are all set.

What a great resource to go to when you finally write that book and now you wonder...."what's next?'
Getting published is one thing, but getting recognized is another feat in itself and I feel that this book gives you a solid direction on how to do it on your own.

Have you written a book and don’t know how to promote it?
This book gives you great ideas and step-by-step advice on marketing it.
Authors should always play a part in marketing their own works. And this book is a huge help!
Thanks to NetGalley and the publisher for providing an arc in exchange for my honest opinion.

This is a good resource for any writer who wants to get their work published. The advice is practical and relevant, with several tips on how to market yourself in the digital world and leverage social platforms. Finding and working with a publisher or self-publishing is really daunting, and the work doesn’t end there; people need to buy your book. How do you get people to want to read what you’ve written? Having steps laid out in front of you is really helpful. I found the book well organized and easy to follow.

A challenge has made writers to learn how to be authors. In this book, it tells them ways to be successful. They will have to market their books after it is published. It is helpful by telling them what essentials they need tdo before publishing it, After your book is published, the author needs to establish a marketing plan that gives the book the necessary attention so buyers won’t forget to buy it!

It is written clearly so the author will know what to do. It has given me insight to that part of a book’s marketing that I never thought about. I think that this book would be excellent for first-time authors to read to be successful seeing their book get sold.