"As a proud Texan, I know firsthand the power of bringing people together to create positive change. In The Unity Blueprint, Jeff Williams shares invaluable insights from his experience as Arlington's mayor that resonate far beyond city limits. His practical approach to building bridges and finding common ground is exactly what we need in today's divided world. This isn't just another leadership book―it's a roadmap for creating meaningful impact through unity and shared purpose. Whether you're leading a city, a company, or a community organization, Williams' blueprint offers concrete strategies for turning differences into strengths and challenges into opportunities. This is essential reading for anyone committed to bringing people together to achieve remarkable results."

― Thasunda Brown Duckett

President and CEO, TIAA

"The Unity Blueprint is infused with Jeff's constantly positive viewpoint. He's always found a way to overcome obstacles, always looking for a way to say yes. If it weren't for Jeff Williams, our stadium would probably be in downtown Dallas, and the Medal of Honor Museum would be in Denver. I give him that much credit."

― Ray Davis

Managing Partner and Majority Owner, Texas Rangers Baseball Club

"Jeff has been one of the great stewards of Arlington. The Unity Blueprint details how to be a steward of any organization, how to combine the right vision with determination to create lasting impact."

― Charlotte Jones

Executive Vice President and Chief Brand Officer, Dallas Cowboys

"In my over five decades as Chairman of The Cordish Company, I have had the honor of working closely with dozens of Mayors. Jeff is unlike any mayor I've ever met. He's really a private sector person parading in a public sector job, meaning it's 'get it done and get it done now,' and let's see how creative we can be. The Unity Blueprint emphasizes Williams' collaborative approach, willingness to take risks, and ability to 'get things done.' These were critical to the rapid and successful rise of Arlington, and they'll be incredibly useful to business and community leaders who want that for their own organizations."

― David Cordish

CEO and Chairman, The Cordish Companies

"Relationships are the heart of the hospitality industry and our relationship with Jeff Williams and the city of Arlington inspired Loews Hotels & Co to develop and operate our largest project to date, in Arlington’s Entertainment District. Jeff’s vision and leadership were inspirational, and his ability to take swift, decisive―yet collaborative―action has been instrumental in our partnership. I know the principles he shares in this book will be valuable to business and community leaders alike."

― Alex Tisch

President and CEO, Loews Hotel and Co

"Jeff is a problem solver. He garners all the opinions from all sides―and those disagreements never frighten him. He wanted God to be honored and unity among different faiths. He found a way to do this by fostering a collaborative, encouraging environment in which success is shared by all. These stories and strategies are here in this book: How to build unity and rapport so everyone's moving in sync toward the same shared goal."

― Tillie Burgin

Executive Director, Mission Arlington/Mission Metroplex

"The Unity Blueprint speaks to Jeff's greatest asset―his 'can do spirit.' He gets you to believe in yourself and the outcome. I love that he wants other communities to access that same spirit. That's what The Unity Blueprint is about: equipping leaders with the ideas and tools they need to demonstrate that same charisma."

― Ron Price

President and CEO, Visit Phoenix; former President and CEO, Arlington Convention and Visitors Bureau

"Jeff's enthusiasm and passion is contagious. He's definitely Arlington's biggest cheerleader. With The Unity Blueprint, Jeff captures that passion in a clear, replicable approach for other city leaders. Jeff has always believed in the outcome, which has made Arlington great. I'm glad to recommend this book and its invaluable toolkit for bringing our success to other cities."

― Captain Chris Cassidy

President and CEO, National Medal of Honor Museum; Astronaut; Navy Seal

"Jeff is passionate about positive outcomes. His commitment to such results is contagious. The Unity Blueprint explains how a leader must know that each project is connected to some greater purpose. For Jeff, it was never just about building physical city infrastructure, but a focus on how it will benefit others."

― The Honorable Richard Greene

Mayor of Arlington 1987-1997

"Jeff has the ability to move people where they didn’t know they could go. He leads with courage when things aren't popular but need to get done. Here, he shares tactics and anecdotes other leaders can employ to push through adversity in their own spheres."

― Michael Jacobson

President and CEO, Greater Arlington Chamber

"It is no accident the word 'unity' is included in the title of Jeff’s book The Unity Blueprint. Jeff is a collaborative leader, and his lack of authorship pride is one of his best qualities. The point is not about who gets the credit, it’s about getting the job done. This book will help leaders learn to be stronger and more effective inventors by converting ideas into action. My greatest reward from working with Jeff, both as a fellow mayor and since I retired, is our enduring friendship. It is founded on trust and gratitude."

― Mike Moncrief

Former Mayor of City of Fort Worth (2003-2011), Texas State Senator (1991-2003), Tarrant County Judge (1974-1986)

"Jeff starts with yes, always. How can he help the city, community and you or your business achieve goals? In this book, Jeff shares his business acumen, but it's his grace and respect for all people that may be the biggest takeaway. He speaks to an admin assistant the same as he speaks to a billionaire owner of a baseball team. I can't think of a better example of an inclusive leader."

― Kellie Fisher

Chief Financial Officer, Texas Rangers Baseball Club

"Jeff is a statesman of the first degree. His uncanny ability to make people comfortable has led to much of Arlington's success. The Unity Blueprint shares how grand projects and great partnerships came about with Jeff's humble storytelling and eye toward solutions."

― Buddy Jones

HillCo Partners

"Jeff has a unique ability to show respect and kindness to those who disagree. This book explains how to bring diverse opinions or real opposition to the table with a shared vision, humility, and a genuine commitment to helping others."

― Rob Matwick

Executive Vice President of Public Affairs, Texas Rangers Baseball Club

"Jeff has a truly unique ability to bring together and motivate people and organizations for positive goals. That is evident in The Unity Blueprint, where Jeff shares how optimism and proactive leadership can help people. I have witnessed and benefited from his wisdom and talent."

― Sid Eppes

Chairman Emeritus, AirPower Foundation

"Jeff places the needs of the community ahead of his personal needs―there is not a territorial bone in his body. He turns adversaries into opportunities. He knows how to navigate through turbulent waters. This book makes Jeff's abilities and success available to other business leaders. He lays out his big heart and strong character in these pages."

― Andy Nguyen

Chief of Staff, Tarrant County; former Tarrant County Commissioner (2011-2018)

"Jeff is a connector. He is always thinking about ways to make his people and partners more successful. It's never about him. It's about a greater project or the community. That collective leadership is on display here, as he walks readers through the collaboration, optimism, and flexibility that have helped him―and those around him―flourish."

― Karin Morris

Executive Director, Texas Rangers Foundation

"Every established and aspiring leader should consider these tested principles for success. The secret sauce to achieving what seems impossible is unity. Williams shows us how to build and maintain unity with real world, verifiable, and unembellished examples."

― Clete McAlister

Vietnam Combat Veteran; Board of Directors, Veterans Park Foundation

"Jeff has an incredible ability to bring people together and build consensus to achieve a goal. He puts his whole heart into what he does. All of this shines through in The Unity Blueprint, which captures Jeff's character, intellect and determination in stories and lessons from the many times Jeff made good things happen."

― The Honorable Kathryn Wilemon

Arlington City Council (2003-2019)

"Jeff wrote this book to empower other business and community leaders. He details how bringing coalitions together from all sides―the good, the bad, and the indifferent―leads to more impact and success. Jeff is a strong leader with much to share about finding and staying on the right path forward."

― Tom Cravens

Founder, Downtown Arlington Inc.

"The Unity Blueprint conveys Mayor Williams’ demonstrated leadership style focused on consensus-building, patience, and a commitment to the long-term betterment of the community. Arlington is one of the only communities I've ever worked in where everybody works together, and I'm excited that other cities can build off that example of unity."

― Maggie Campbell

President and CEO, Downtown Arlington Management Corporation

"Mayor Williams, 'my role model,' is someone I look up to. This book unpacks how and why Jeff has been so successful in making impossible visions become tangible wins. Jeff creates project environments that inspire people toward a shared outcome because he leads with humility and trust. His blueprints can equip business and community leaders with the tools and mindset to complete their own impossible projects."

― Matthew Loh

Owner, Asia Times Square; Community Leader

"Globe Life Field would not have been built without Jeff's leadership. It was a tremendous accomplishment for the city of Arlington, the state of Texas, and, quite honestly, Major League Baseball. How did he do it? That success story is here, along with Jeff's insight and methods of making great things happen wherever one leads."

― Rob Manfred

Commissioner, Major League Baseball

"I'm so proud of Jeff's leadership. We need more leaders like Jeff Williams, so I recommend The Unity Blueprint to encourage and spread this method―unity, humility, people first. Jeff got us through COVID in this way. It'll be remarkable to see what other communities can do with this leadership style during normal times."

― Tom Cochran

President, US Conference of Mayors

"Most people want a great city to live in, but very few are willing to invest the time it takes. From day one, Mayor Williams put in the hard work to make sure everyone in Arlington had a voice in the future of our community, and he worked hand-in-hand with a diverse range of leaders to turn a vision into reality. I'm excited to see him turning his experience into lessons others can lead from."

― Will Johnson

Chief Special Agent and Assistant Vice President, BNSF Railway Police Department; former Arlington Chief of Police (2013-2020)