Low Sugar, So Simple
100 Delicious Low-Sugar, Low-Carb, Gluten-Free Recipes for Eating Clean and Living Healthy
by Elviira Krebber
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Pub Date Nov 21 2017 | Archive Date Feb 20 2018
Quarto Publishing Group – Fair Winds Press | Fair Winds Press
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Description
Sugar is quickly becoming the next health epidemic. Numerous studies have confirmed that sugar is a highly addictive substance with catastrophic effects on our health. Research has shown that drinking a can of soda a day increases the risk of a heart attack nearly as much as smoking.
Sugar lurks in everything from condiments to salad dressing to deli meat. Combine that with the fact that many foods contain things like starches, fillers, and artificial ingredients which act like sugar in the body, and you've got a perfect storm for lifelong sugar addiction and compromised health.
Low-Sugar, So Simple shows you how to get sugar off your plate for good. Popular blogger Elviira Krebber of Low-Carb, So Simple provides 100 low and no sugar recipes for everything from condiments to main dishes to desserts. Learn healthy substitutions for sugar, how to remove stealth sugars, and get the sugar pretenders like starches, fillers, and additives out of your diet for good. Done in the author's trademark approachable style, living the low-sugar lifestyle is easy with 100 recipes that are delicious, healthy, and easy to prepare.
Marketing Plan
Campaign Focus:
Get sugar off your plate for good with 100 recipes free of sugar and sugar pretenders that are sabotaging your diet and your health
Key Selling Points:
100 recipes make the low-sugar/low-carb lifestyle simple and accessible
Shares safe substitutes for sugar and food additives
Show you how to discern hidden sugars in foods, and foods that act like sugar in the body and how to avoid them
Low-carb/low sugar blogger with over 130K Facebook followers
Key Campaign Activity
Longlead feature pitch to top MBS publications
Review pitch to trade magazines
Review pitch to targeted online health, food and lifestyle sites
Pre-publication:
Pre-order promotion and giveaways via author’s online platforms, including her blog, LowCarbSoSimple.com (10K); Facebook (130K)
Goodreads giveaway
Trade:
Review copies to Foreword, Library Journal, Publishers Weekly, Shelf Awareness
Retail:
Consumer:
Prepub promotional giveaway at GoodReads
Facebook/Instagram targeted ad campaign
Publicity/Media:
Longlead pitch to targeted magazines, including CleanEating; Cooking Light; Dr Oz The Good Life, Eating Well, Low-Carb Cooking; Prevention; Real Simple; Shape
Review copy push to top news sites, including About.com, Buzzfeed, HuffPost
Review pitch to online lifestyle sites, including Bustle, Cosmo, Elle, EliteDaily, Glamour, MarieClaire, Metro, MindBodyGreen, PopSugar, SheKnows, Vogue, Well+Good, Women’s Health
Review copy push to top food sites and blogs, including thechalkboard; Food52; Epicurious; theKitchn; Food&Wine; Naturally Ella; OhSheGlows; SkinnyTaste; Sprouted Kitchen;
Available Editions
| EDITION | Other Format |
| ISBN | 9781592337798 |
| PRICE | $27.99 (USD) |
| PAGES | 192 |
Average rating from 47 members
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