The Atlas of Disease
Mapping deadly epidemics and contagion from the plague to the zika virus
by Sandra Hempel
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Pub Date Nov 27 2018 | Archive Date Nov 05 2018
Quarto Publishing Group - White Lion Publishing | White Lion Publishing
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Description
But what is vital in all of this is how the disease spreads and develops. In The Atlas of Disease, Sandra Hemple reveals how maps have uncovered insightful information about the history of disease, from the seventeenth century plague maps that revealed the radical idea that diseases might be carried and spread by humans, to cholera maps in the 1800s showing the disease was carried by water, right up to the AIDs epidemic in the 1980s and the recent Ebola outbreak.
Crucially, The Atlas of Disease will also explore how cartographic techniques have been used to combat epidemics by revealing previously hidden patterns. These discoveries have changed the course of history, affected human evolution, stimulated advances in medicine and shaped the course of countless lives.
Marketing Plan
Key Selling Points:
This is a popular area for publishing and this book takes a unique approach by looking at the spread of disease from a cartographic point of view.
This is a fascinating look at the topic, perfect for readers who loved The Sick Rose and Crucial Inventions.
Includes the reproduction of key historical maps as well as specially commissioned maps that help to illuminate the subject.
Key Campaign Activity
Publicity - Long lead print as well as cartography/history
Social media outreach through the Quarto especially Instagram and Facebook
Publicity/Media:
Primary cartography/history outlets including Point of Beginning Online, American Surveyor Online, SideShots, ALS News, History Online, Smithsonian Online, Prologue Online, HistoryNet.com
Secondary pop culture including Huffpost, Buzzfeed, Washington Post, The New York Times, Wall Street Journal, Stuff You Should Know, NPR
Trade Review: Library Journal, Publisher's Weekly, Booklist, Bookish, Shelf Awareness, Kirkus, BookTrib
Available Editions
| EDITION | Other Format |
| ISBN | 9781781317907 |
| PRICE | $30.00 (USD) |
| PAGES | 224 |
Average rating from 40 members
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