Better Selling Through Storytelling

The Essential Roadmap to Becoming a Revenue Rockstar

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Pub Date Oct 08 2019 | Archive Date Sep 26 2019
Morgan James | Morgan James Publishing

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Description

The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling story—one that is magnetic to clients.

Better Selling Through Storytelling helps people become master storytellers so they can truly love what they do and get off the self-esteem roller coaster of only feeling good if their numbers are up. John Livesay encourages readers to give up selling—and become storytellers instead! He teaches sales representatives and entrepreneurs alike how to become irresistible to their clients and what the best storytelling strategy is to get a yes. From learning how not to take rejection personally to overcoming the 3 faces of fear, readers learn to embrace disruption with new tools that prepare them for any unexpected waves that come their way and get the sale.

The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling story—one that is magnetic to clients.

Better Selling Through Storytelling helps...


A Note From the Publisher

Author is available for interviews, blog tours, autographed tours, autographed book giveaways, contests, and book club discussions.

Author is available for interviews, blog tours, autographed tours, autographed book giveaways, contests, and book club discussions.


Marketing Plan

Author Bio:

John Livesay, aka The Pitch Whisperer, is a sales keynote speaker and shares the lessons learned from his award-winning sales career at Conde Nast. In his keynote "Better Selling Through Storytelling," he shows companies' sales teams how to become irresistible so they are magnetic to their ideal clients. After John speaks, the sales team becomes revenue rock stars who know how to form an emotional connection and a compelling sales story with clients. His TEDx talk: Be The Lifeguard of your own life has over 1,000,000 views. His best selling book is Better Selling Through Storytelling. He is also the host of "The Successful Pitch" podcast, which is heard in over 60 countries. These interviews make him a sales keynote speaker with fresh and relevant content. Audiences love him because they know he's been in their shoes. John has been interviewed by Larry King and appeared on TV as an expert on "How To Ask For What You Want And Get A Yes." John currently lives in Los Angeles with his two King Charles Spaniels who welcome him home after he returns from being a sales keynote speaker, reminding him of the importance of belly rubs.

Author Bio:

John Livesay, aka The Pitch Whisperer, is a sales keynote speaker and shares the lessons learned from his award-winning sales career at Conde Nast. In his keynote "Better Selling Through...


Available Editions

EDITION Other Format
ISBN 9781642793727
PRICE $14.95 (USD)
PAGES 192

Average rating from 10 members


Featured Reviews

Called the Pitch Whisper, the author does lay out a smart method for making pitches and presentations. This fits very neatly into ABM and Value Selling methodologies, by reminding the reader to focus on value (impact) to the audience. Its not we but you.  Good case studies and relevant quotes, plus a very readable text makes this a valuable adding to your sales tool-belt.  A read it in one go - its that concise and good.

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Being in the sales industry and a business graduate, this is exactly the kind of book that I needed to continue to self-develop in my professional and personal life. It is the updated and modern version of our strategies with an emphasis on genuine human empathy and authenticity..

John Livesay delivers an engaging conversation where he leads us through the blueprint of telling stories to make connections with others. It is not conceptual but concise with examples through personal stories, customer testimonials, quotes, and case studies. Break out your pens because this is definitely note-taking book to reference as you take action.

He really manages to unpack the power of storytelling through this entertaining but very educational book.

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