Shitty Craft Club
A Club for Gluing Beads to Trash, Talking about Our Feelings, and Making Silly Things
by Sam Reece
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Pub Date Sep 19 2023 | Archive Date Sep 18 2023
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Description
Welcome to the Shitty Craft Club! Based on the TikTok sensation by comedian Sam Reece, Shitty Craft Club is a silly guide to creativity, embracing chaos, and finding inner calm.
Did you know that you are a glorious and incredible artist? Wait, really? Well, you are. Shitty Craft Club gives you permission to have fun and be as weird, wild, and wonderful as you want to be. It’s about trying your best, not perfection.
With step-by-step instructions and funny, deeply relatable tales from her life, Sam Reece, founder of the Shitty Craft Club movement, hilariously guides you through dozens of projects. Melding the nihilistic spirit of millennial/Gen Z humor with Amy Sedaris's gonzo crafting style and a healthy dose of Lisa Frank vibes, Reece proves there’s no limit to what a craft can be.
Making a bunch of pom-poms so you can be your own cheerleader? That’s a craft. Sculpting a rhinestone shrimp out of aluminum foil and a glue gun? A craft. Having literally one sip of water (congrats, by the way)? Yup, you bet—a craft. Because life is hard. So why not spend a bit of time gluing some trash to more trash if it makes you happy?
Marketing Plan
- Ongoing engagement with author's 175k social media followers
- Target news, home and decor, and lifestyle print and online media
- Consumer preorder campaign with incentive
- Arts and crafts, humor, lifestyle and LGBTQIA+ influencer activation
- Author-hosted workshops (Los Angeles and New York) and event kit for stores
- UGC campaign to share crafts and meetups inspired by the book
- Holiday gift guide media push
Available Editions
| EDITION | Other Format |
| ISBN | 9781797221502 |
| PRICE | $24.95 (USD) |
| PAGES | 144 |
Available on NetGalley
Average rating from 71 members
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