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The Beginner's KetoDiet Cookbook

Over 100 Delicious Whole Food, Low-Carb Recipes for Getting in the Ketogenic Zone, Breaking Your Weight-Loss Plateau, and Living Keto for Life

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Pub Date Apr 03 2018 | Archive Date Aug 07 2018


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Description

The transition to a keto diet can be difficult, but this “induction” phase doesn’t have to be! Best-selling author of The KetoDiet Cookbook, Martina Slajerova, explains the first tricky few weeks as your metabolism readjusts to burning fat rather than carbs.

The ketogenic diet has become the go-to healthy diet for losing weight, managing diabetes, and possibly preventing and managing conditions such as neurodegenerative diseases and cancer.

Every recipe in The Beginner's KetoDiet Cookbook is designed to meet the special nutrient requirements of the induction phase. Just some of the dishes you’ll be enjoying include:
  • Breakfast Chili
  • Anti-Inflammatory Egg Drop Soup
  • Ricotta & Pepper Mini-Tarts
  • Avocado Power Balls
  • Salmon Ramen
  • Dulce de Leche Fudge
  • Chocolate Electrolyte Smoothies
From quick "keto-flu" remedies and curbing cravings, to avoiding pitfalls like incorrect macronutrient balances and “zero-carb” approaches, The Beginner's KetoDiet Cookbook puts you on the right path to lose weight, get healthy, and enjoy all the benefits of the ketogenic diet for the long-term.
The transition to a keto diet can be difficult, but this “induction” phase doesn’t have to be! Best-selling author of The KetoDiet Cookbook, Martina Slajerova, explains the first tricky few weeks as...

Advance Praise

It’s a fantastic resource for beginner keto-eaters, but I would argue it’s the perfect companion for long-time keto-eaters, too! - Hello Glow

It’s a fantastic resource for beginner keto-eaters, but I would argue it’s the perfect companion for long-time keto-eaters, too! - Hello Glow


Marketing Plan

Campaign Focus:
Get through the first tricky weeks of the low carb, high fat keto diet with this beginner’s guide and cookbook featuring 100 delicious recipes.
 
Key Selling Points:
Keto is the go-to healthy diet for losing weight
Written by the bestselling author of The Keto Diet Cookbook
A beginner’s guide packed with delicious recipes

Key Campaign Activity
Longlead feature pitch to top food and health magazines
Review pitch to top nat’l newsprint
Feature pitch to top food and lifestyle websites

Pre-publication:
Pre-order campaign promotion on author’s social verticals (umv: 1,647,574+)
Promotion at KetoDiet Video Channel [up to 22K viewers/9K subscribers]
Goodreads giveaway

Trade:
Review copies to Library Journal, Publishers Weekly, Shelf Awareness

Retail:
Amazon comp title targeted ad campaign

Consumer:
Outreach to top food & lifestyle blogs: goop, theKitchn, Oh She Glows, MindBodyGreen, PopSugar, Refinery29, SheKnows, Well+Good
Giveaways at GoodReads and Eat Your Books

Publicity/Media:

Review copy push to targeted food, health and lifestyle online publications, including Clean Eating; CNN Health; Cooking Light; DrOz.com; Everyday Health; Fox News; Heath.com; Men’s Health; Organic Life; Natural Health; Prevention; Shape; USA Today; Woman’s Health
Review copy push to targeted national newsprint, including Boston Globe, Chicago Tribune, Denver Post, Los Angeles Times, New York Times, San Francisco Chronicle, Seattle Times, Wall St Journal, Washington Post
Promotion outreach to top food and health blogs, including goop; Everyday Health, Live Energized; Mindbodygreen; Naturally Ella; Oprah.com; Pop Sugar; Tasting Table; Well+Good; Yahoo Food/Health

Campaign Focus:
Get through the first tricky weeks of the low carb, high fat keto diet with this beginner’s guide and cookbook featuring 100 delicious recipes.
 
Key Selling Points:
Keto is the go-to...


Available Editions

EDITION Other Format
ISBN 9781592338153
PRICE $26.99 (USD)
PAGES 208

Average rating from 69 members


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