“In their brilliant and highly accessible book, Stephen Porges and Karen Onderko demonstrate how deeply understanding physiological and biological processes can lead to profound changes in mental health care delivery. Music, from didgeridoo to Indian Ragas, and from Mozart to Aretha Franklin, have always been a source of solace and restoration. But the Safe and Sound Protocol enhances this further by applying filters to the mosaic of sounds that provide just the optimal experience to restore both focus and peace of mind.”—Bessel van der Kolk, researcher, educator, and New York Times bestselling author of The Body Keeps the Score

“I recently had the privilege of briefly trying the Safe and Sound protocol described in this exciting new book and found the experience to be as advertised—I felt a shift toward more calm and openness. Using my language, it seems like the music helps protective parts relax so people can access more Self—that healing essence within everyone. I look forward to combining it with the approach I developed called Internal Family Systems, particularly with highly protective systems.”—Richard C. Schwartz, American systemic family therapist and author of No Bad Parts and You Are the One You’ve Been Waiting For 

"This accessibly written book, grounded in Polyvagal Theory, uses inspiring case stories to show how sound attuned to human speech can help rebalance the nervous system, offering a powerful remedy for trauma and dysregulation.”—David Drew Pinsky, internist, addiction medicine specialist, television host, and New York Times bestselling author of The Mirror Effect 

“Porges and Onderko show significant potential for the Safe and Sound Protocol in addressing trauma-related disembodiment and Parkinson’s disease. Their work paves the way for future research exploring sensory-based interventions across a variety of conditions.”—Ruth A. Lanius, MD, PhD, Professor of Psychiatry and Harris-Woodman Chair in Mind-Body Medicine at the University of Western Ontario, Canada 

“This book is a most welcome and informative guide to the theory, evidence base, and range of applications of SSP. The combination of case studies and application of theory to real life scenarios breathes life into the implementation process, which will be invaluable to existing SSP practitioners and those exploring the use of the program for the first time.”—Billy Smallwood, Clinical Director, and Waveney Patel, Clinical Regional Director, at Witherslack Group UK 

Preorder campaign run through Dr. Porges' Polyvagal Institute social media, private online community, and email list 

Cross-promotion through events and social media with mental health pioneers such as Deb Dana, Richard Schwartz, and Gabor Maté

Print advertising in core market trade and consumer publications (Psychology Today, Spirituality & Health, etc.)

Paid social media ad campaign to Sounds True followers and author’s social media audience

Dedicated book email to full list of of Sounds True subscribers

Amazon AMS campaign, plus Amazon A+ page

National print & digital publicity campaign with a focus on self-help, personal growth, and mind/body/spirit media

Robust podcast outreach, focusing on self-help, psychology and mind/body/spirit programs

Launch event and / or tie into author’s speaking schedule as appropriate